Corona beer victim of coronavirus outbreak

Makers of Corona report $170,000,000 loss as a result of coronavirus

Coronavirus impacts demand for Corona Beer

Among those who said they usually drink Corona, only 4% said they would stop drinking it, but 14% said they would stop ordering it in public.

Finally, 13 percent of beer drinking Americans admitted being confused regarding whether Corona beer is related to the deadly coronavirus that's now circling the globe.

That makes for awkward timing as the brand launches its new line of Corona hard seltzers.

"We believe, by and large, that consumers understand there's no linkage between the virus and our business", Maggie Bowman, a representative for Constellation Brands, told Business Insider in January.

Corona is the highest-selling imported drink in the U.S. The pale lager is a property of Mexican brewer Grupo Modelo, itself a subsidiary of Leuven, Belgium-based brewing titan A-B InBev.

Amid the ongoing havoc being wrought on people and industries by the coronavirus, Corona beer stands out as one unlikely casualty.


"Eagerly awaiting Corona beer sales for Q1 so we can finally determine whether all press is indeed good press", another person tweeted.

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A lot of them will be quarantined at home for 14 days and the school will be sanitized over the weekend and be closed on Monday. Since emerging in China in December, COVID-19 has sickened more than 85,000 people and killed more than 2,900 around the world.

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The Fed's No. 2 said the virus is likely to have a "noticeable impact" on Chinese growth at least in the first quarter. But they question whether it will actually help much in the event the outbreak begins affecting USA businesses.

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Forty-two of those cases are former passengers on the Diamond Princess cruise ship, the site of a recent outbreak and quarantine. In a CDC announcement sent out just before midnight EST , the agency said those cases represented "possible community spread".

The beverages, available in four "delicious" flavors, will be "coming ashore soon", according to the spot posted to Twitter that had received 7.3 million views by Friday on the Corona USA page.

Constellation Brands brews several variations of Corona, and according to CNN, the company said its customers "understand there is no link between the virus and our business".

"Pretty sure Corona has always had remarkably poor taste", another replied.

But 5WPR notes that online searches for keyword/terms "Corona beer virus" and "beer Coronavirus" have spiked in recent weeks.

CNN reports a new survey conducted by 5W Public Relations found 38 percent of beer drinkers won't buy Corona "under any circumstances" because of the virus that's infected more than 83,000 people in 60 countries and killed almost 3,000 people worldwide.

According to YouGov, Corona's buzz score, which measures whether American adults who are aware of the brand have heard positive or negative things about it, has fallen to 51 from a peak of 75 at the beginning of 2020.

In another survey conducted by YouGov, the data collected showed that the purchase intent for the brand is at the lowest it's been in two years.

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