"We offered FOX an extension so that Roku can continue to bring a large and valuable audience to FOX but FOX declined, "the spokespserson said. Roku customers can stream the Super Bowl through FOX Now, Fox Sports and National Football League in addition to other ways".
Roku and FOX tonight confirmed to Cord Cutters News that a deal to keep FOX Channels on Roku Players and Roku TVs has been reached.
For its part, though, Roku told the publication that it had no choice but to remove the apps as a result of this carriage dispute. The channels already are gone from search results on Roku devices. "Roku's threat to delete Fox apps from its customers' devices is a naked effort to use its customers as pawns", a company rep said in a statement Friday before the new deal was struck. "Roku's tactics are a poorly timed negotiating ploy, fabricating a crisis with no thought for the alarm it generated among its own customers".
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Roku Inc.is on pace for a more than two-month low Friday as the company began notifying customers that FOX channels will be not accessible on its platform ahead of the network's Super Bowl broadcast this weekend. Roku gets a cut of ad revenue from those streamed in apps on their platform.
Fox had disputed Roku's characterization of the situation and said it wanted its apps to remain on the platform.
At a Glance: While content creators and providers try to impose their muscle on streaming platforms, the platforms may be too powerful to lose at this game of chicken. In an ominously timed carriage dispute, Roku's contract with Fox expires today, January 31. "It gives us the legal right to distribute". In addition Roku TV customers can use an antenna to watch FOX channels. To be clear, FOX has not asked ROKU to remove our apps, and we would prefer Roku continue to make them available without interruption.