LG talks about 'real' 8K

LG's new 8K sets come in more sizes than ever

LG's new 8K sets come in more sizes than ever LG

The pick of LG's TV announcements here at CES 2020 is this stunning new LG Signature TVs - known as the OLED ZX.

Once again, LG does not claim to have introduced radically improved new panels (not that someone has complained a lot about the existing ones), but is promoting its built-in Alpha 9 Gen 3 AI processor and its ability to optimize the image in local zones based on the type of content displayed and the display environment.

Unveiled at CES 2020, the new LG OLED TVs - and new 8K and 4K LG NanoCell LCD TVs - are created to deliver stunning picture quality and innovative design with upgraded performance and artificial intelligence-enabled features that bring movies, sports and video games to life.

Also included in the new LED TV lineup is the X90H (available in either 85, 75, 65 and 55-inch), with slightly fewer features as the X95H, but still with the same TRILUMINOS Display technology.

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The 2020 LG sets include three art-inspired OLED GX Gallery models, in 88-, 77- and 48-inch sizes. For example, TVs with this processor (11 of the devices presented this year) can guess the genre of content and automatically set the appropriate display settings or recognize individual objects in the scene and process them accordingly.

LG follows Samsung, which announced an Apple TV app for its models in May. The 88- and 77in LG OLED models also surpass the measurement criteria recommended by the International Committee for Display Metrology and are among the first to earn the new CTA 8K Ultra HD logo.

As for completely new televisions, the new LG RX rollable TV can now unfurl itself from the ceiling. This feature actually vibrates the frame of the TV to emit sounds that matches the picture. The TV also features a Full-Array LED to bring you a more realistic contrast, light areas lighter and dark areas darker. By putting support for both standards into its TV, Philips makes the OLED 804 a great choice for cinephiles that want the best HDR experience regardless of which production company churned out a particular movie. We'll have to wait and see how closely USA prices follow these numbers. The new Gallery Series also implements a new custom mount that can collapse in on itself so the TV rests flush against the wall.

In another industry first, 2020 LG OLED TVs feature the HDR Gaming Interest Group's HGiG Mode so gamers can enjoy high quality visuals as game creators and developers intended when playing HDR games via consoles on their LG TVs. And with Google Chromecast capability built-in, you can easily share content and apps between smartphones and the TV.

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